Helena Wisbert Wikipedia, Biografie, Alter, Kinder, Lebenslauf, Ehemann, Vermögen

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Helena Wisbert Biography

Prof. Dr. Helena Wisbert is a professor of general business administration with a focus on the automotive industry at the Ostfalia University of Applied Sciences in Wolfsburg. In August 2022, she was also appointed director of the CAR – Center Automotive Research Institute in Duisburg, where she now works alongside the founder of the institute, Prof. Dr. Ferdinand Dudenhöffer.

After studying business administration at the Heinrich Heine University in Düsseldorf, Wisbert received her doctorate from the European University Viadrina in Frankfurt an der Oder on an automotive economics topic. She then went into business and worked for several years in the Volkswagen Group: at the headquarters in Wolfsburg and at Skoda in Mlada Boleslav. In 2018, she switched to academia, with a business administration professorship at the FOM University of Applied Sciences in Düsseldorf. In 2022, she was appointed to the Ostfalia University.

Helena Wisbert Age

Helena Wisbert was born on September 22, 1983 which makes her 41 years old as of 2024.

Helena Wisbert Educational Background

Helena Wisbert studied business administration at Heinrich Heine University in Düsseldorf. She later pursued her doctoral studies at the European University Viadrina in Frankfurt (Oder), where her dissertation focused on a topic related to automotive economics.

Helena Wisbert Career

Helena Wisbert’s career is marked by a significant impact on both the academic and automotive sectors. She began her professional journey at Volkswagen AG, where she worked from 2009 to 2016. During this time, she played a pivotal role in the launch of Volkswagen’s first electric vehicles in Germany, working in Sales and Marketing to drive the company’s transition to electromobility. Her experience at Volkswagen also included leading digitization strategies at Škoda Auto, a Czech subsidiary of Volkswagen, where she served as Executive Assistant to the Board Member for Sales and Marketing from 2013 to 2016.

Following her tenure at Volkswagen, Wisbert shifted to academia. In 2017, she started lecturing on Sales and Marketing at the FOM University of Applied Sciences, where she later became a professor in 2018. Her teaching and research during this time focused heavily on e-commerce and online marketing, fields critical to the evolving automotive industry.

In March 2022, she joined Ostfalia University of Applied Sciences in Wolfsburg as a Professor of Automotive Economics. Her work at Ostfalia has emphasized the economic aspects of the automotive industry, preparing students to understand and navigate the complexities of the rapidly changing market, particularly in areas like electric vehicles and new distribution systems.

In August 2024, Wisbert took on the prestigious role of Director at the CAR Center Automotive Research, one of Europe’s leading automotive research institutions. As Director, she has been instrumental in spearheading research on the transformation of the automotive industry, particularly regarding electric vehicles, sustainable mobility solutions, and the future of autonomous driving. Her leadership at the CAR Institute is noted for her emphasis on integrating AI into market analysis, aiming to enhance the accuracy of industry forecasts.

Throughout her career, Wisbert has been deeply involved in the study and promotion of sustainable individual mobility, continuing to influence both industry practice and academic thought. Her long-term vision for the automotive industry involves greater collaboration between manufacturers and mobility service providers, reflecting the industry’s shift from traditional car production to comprehensive mobility solutions.

In addition to her research and leadership roles, Wisbert is committed to fostering gender equality in the automotive sector. She takes pride in leading a balanced team at the CAR Institute, which includes equal representation of men and women, a rare achievement in the male-dominated automotive field.

Helena Wisbert Net Worth

Helena Wisbert’s net worth is estimated to be around $15 million as of 2024.

Helena Wisbert Husband and Children

Details regarding Helena Wisbert’s husband and children, are not publicly disclosed.

FAQs

Who is Helena Wisbert?

Helena Wisbert is the Director of the CAR (Center Automotive Research) and a Professor of Automotive Economics at Ostfalia University of Applied Sciences.

What does Helena Wisbert specialize in?

She specializes in automotive economics, electric mobility, and the digital transformation of the automotive industry.

When did Helena Wisbert become the Director of CAR?

She became the Scientific Director of CAR on January 1, 2024.

What roles did Helena Wisbert hold at Volkswagen?

She worked at Volkswagen AG for nine years, where she was responsible for launching Volkswagen’s first electric vehicles in Germany and later worked on the digitization strategy at Škoda Auto.