Recent news in the Nigerian entertainment industry has confirmed the much-talented Arya Starr to hold the new record of being the most-viewed Nigerian female musician on YouTube. Sarah Aderibigbe, popularly known as Arya Starr, has recently garnered 811 million views on YouTube. Reports state that she grabbed this record from it’s previous holder in the person of Yemi Alade, who has 805 million views.
This achievement is not only an affirmation of the upward trajectory of Ayra Starr’s career but also a distinctive achievement that represents Nigeria’s progression in the international music scene.
The Rise of Ayra Starr
Ayra Starr started her musical journey with her debut project titled ‘Ayra Starr EP’, released in early 2021 and gaining instant fame in both Nigerian and global music markets. Her fusion of Afropop, R&B, and soul with stunning visuals has placed her in a league of her own in the Nigerian music scene.
Her first song, “Away,” was loved by her fans because of the prowess she showed in both vocal and lyrical talents in the song. But it was her 2022 release, ‘Rush,” that took her career to unreached levels of success. The song is one of the biggest fan bases as well as a phenomenon, as it now boasts of being the most viewed music video by a female Nigerian artist on YouTube with over 395 million YouTube views, thus beating Yemi Alade’s ‘Johnny’ record.
The Impact of “Rush” is not just a song; it is a testament to Ayra Starr and a monumental shift in her career. Melodies to this track included a catchy rhythm and verses easily relatable by listeners; hence its popularity. The song is a proof of Ayra’s interaction with her fans, in which she sings of ambition, self-value, and the struggles that come with the dreams.
Ayra Starr says she was overwhelmed when the song ‘Rush’ started trending because she did not expect many people to like the song.
‘‘The sing is very close to who I am and the challenges that we are all going through. I am just glad for the love and support.”
This feeling is true to the personality that has attracted fans globally due to her genuine personality.
New Records as well as New Trends
The accomplishment achieved by Ayra Starr in becoming the most viewed Nigerian female artist on YouTube is a great success that is not only personal but industry-wide for Nigeria. It showcases the growing international appeal for Afrobeats and opportunities for Nigerian artists to go global.
She arrived at the top when Nigerian music was revolutionized and other musicians like Burna Boy, Davido, and Wizkid were taking the world by storm. Ayra is a glaring example of the fact that the future of Nigerian music remains very bright as the young talent gets ready to take over the scene.
Notwithstanding, Yemi Alade still holds the record for the most subscribed Nigerian female artist on YouTube, with 2.41 million subscribers compared to Ayra’s 2.26 million subscribers. Stats such as these are testament to the competition that characterizes the entertainment industry.
When talking about the competition, Ayra said,
“I have always wanted to be like Yemi Alade.” I believe she has inspired several of us, and it is such a privilege that I can be associated with her.”
It’s all about empowering each other in this industry.“ Such camaraderie spirit can only help in the development of the music scene in Nigeria.
In other details, Arya Starr has recently revealed that she wants to dive into other areas of interest apart from her music career. She recently talked about entering the fashion and acting industry:
“I want to be a versatile artist. Music is my first love, but I also have dreams of venturing into fashion and film.”
With this statement, she has pointed to the fact that she wants to explore her versatility and to be known for other things apart from music.
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Conclusion
The achievement of Arya Starr in becoming the most bored Nigerian female artist on YouTube underscores the level of her resilience and hard work as well as the ambition to be at the top of her career. It remains to be seen what other gifts she might have in her talent arsenal ready to blow the minds of her fans.